CookielessLately I have been really into helping people speed up and optimize their websites for speed. So today I figured that I would share one of the speed up techniques, which is to serve static content like images, css, and javascript from what is known as a “Cookieless Domain.”

What is a cookieless domain?
The concept and the setup for a cookieless domain are both fairly easy. [continue reading…]

Pepsi ThrowbackOver the last few days, I’ve spent several hours working on several self-hosted WordPress sites to optimize the page load times. Not only for my clients’ sites, but also for my own websites. I have also been drinking entirely too much Throwback Pepsi. In fact, I was very close to calling this article “Optimize WordPress for Speed. And Throwback Pepsi!,” but decided against it to avoid confusion. After all, Throwback Pepsi is the only optimized Pepsi as far as I’m concerned.

There are several aspects to a self-hosted WordPress site that factor into page load times: numbers of cascading style sheets, number of external javascript files, the number and size of images, whether or not content is delivered gzipped, and if caching is used. There are other factors of course, but the above items comprise the bulk of optimization techniques.
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